FEATURE FILM · SATIRICAL COMEDY
THE WORLD · HUSTLE CULTURE
It’s not just our villain: it’s everybody’s.
Office Space for Gen Z and Y, in a tone Millennials and Gen X speak.
REPOSTED 884,102 TIMES
Dragged to an open mic night by a friend to forget vibe quitting, he ends up on stage and delivers a rant against the cruelty of American corporate culture and social media beauty standards.
Comparable scale: R-rated comedy Friendship (2025) grossed roughly $17M worldwide on a ~$2M negative.
ONE WEEK LATER
He hates the name. Late night loves it.
Within a week he rebrands himself as The Demotivator, signed to agent Laura Parsons, and gets booked on every couch in the country.
The reluctant anti-influencer becomes an influencer.
Like Network: accidentally create a truth-teller, monetize the anger, then panic when he starts telling the truth.
SPONSORED BY THE THING HE'S ATTACKING
In the absurd spirit of Don't Look Up: a media machine turning manufactured certainty into mass reality.
THE OFFER
Vote. Everyone else did. ↓
THE PILE-ON
THE DEMOTIVATOR IS A FRAUD #SELLOUT
Sponsorship void. Crack want their money back - and they're suing for breach of the morals clause.
CLIMAX · AIS INFLUENCER OF THE YEAR
Branded a fraud, Owen claws the narrative back one dingy coffee shop at a time - grinding all the way to the prestigious AIS Awards.
He takes the podium opposite Troy...
Then burns down the insecurity economy that built them both.
SHOP · OFFICIAL DEMOTIVATOR MERCH
Most comedies have to buy an audience. This one is built to meme - the internet’s been waiting for someone to take aim, and everyone exhausted from hustle culture will run the campaign for free.
SWIPE RIGHT · YOU MIGHT MEET YOUR MATCH
Hustle culture devotee, corporate grinder and whale semen supplement taker, turned slacker and reluctant anti-guru. Got out of the game and set new rules to play by, until reality had other ideas. Think Paul Rudd or Glen Powell.
Aging guru chasing relevance and running from child support payments. A Tony Robbins-scale machine that can't quite keep up with the digital age. A chance for a Bill Murray type to nail another "Big Ern" McCracken: a smiley public face covering decades of sin.
Roommate and ex-bandmate of Owen. Cynical slackivist but totally switched on. Allergic to fake internet corporate culture. Looking for her place in the world, even though she'd rather die than admit it. Think Stephanie Hsu with punk rock attitude.
Couldn't manage singing so decided to manage singers. Sharp wit, hard negotiator, with the connections and the whereabouts to book Owen's gigs and curate his image. Think corporate Halle Berry or Laura Harrier with a touch of nerd.
Weary mentor, bitter office lifer, lover of all prostitutes. An emotional catalyst for a Chris Farley or Will Sasso type: wiry, portly, and always a line away from blowing a gasket and smashing up the table in front of him. He's loud quitting and you need to hear about it.
TOP COMMENTS · TONE
@filmbro_2004Sharp satire of the whole self-help industrial complex, and it never once plays like a lecture.
14.2K@laid_off_lisaMean about the internet, soft about the people stuck in it. The friendship is the spine.
9.1K@devnullBig clip-ready set pieces. The rant, the speech off, the whale supplement ad.
7.8K@quit_tuesdayClosed every app on my phone afterwards. It's for anyone who wants their evening back.
5.4K@troybrinkley_officialthis is defamation
3Early-2000s setup energy - Old School, Dodgeball, Wedding Crashers - rebuilt for the algorithm era.
INSIGHTS · LAST 28 DAYS
For fans of satire and workplace comedy - and anyone who wants their life back after a standard Instagram or TikTok scroll session.
ACHIEVEMENTS UNLOCKED · ACTUALLY REAL
Mitchell sold insurance for the better part of a decade and still hasn’t recovered.
Ashley still does online marketing. It’s just gross.
We met at film school and they desperately need a success story for their 2027 Facebook ad campaign.
PATH TO MARKET
CONTEMPORARY · ONE MAIN CITY · LIMITED DAYS
END OF FEED
You just spent - scrolling a pitch deck.
Completed screenplay - 102 pages. Available on request.
Ashley Pilfold & Mitchell Pickett